Every year Grafitusa, the biggest printing company in Espírito Santo (Brazil), brings out a Kit to be send as a promotional New Years present to a selected group of clients. As the company is concerned in applying sustainable and environmental-friendly practices, I tried to find ideas that could high-light that.
The Logo, as it resembles a paper rolled on both edges, gave me the idea for the paper art. 3D-numbers made of paper only, filled with small quilled paper rolls, to illustrate the Grafitusa Calendar Kit 2013. I built several panels, re-using and recycling ordinary paper stripes.
They were photographed and used in the design of the Kit. This was a collaboration work with the Agency Criativa Propaganda
Grafitusa Kit 2013
Agency Criativa Propaganda for the printing company Grafitusa.
What We Did
Kit with Calendar and Organizer, 2013
What I Did
Development of the idea and I built the handmade 3D Paper panels, with the numbers of the months and of the year 2013. The paper stripes used were provided to me by the printing company.